LAUREN WALLETT SALES SERIES If you believe in marketing, you'd think that EVERYONE wants to save time and money. The way to save time and money? Buy the thing they're selling. You know, spend now to save later. Do the thing they're telling you to do instead of doing something else with your time. But spending on something is never saving. It's just a gimmick to make you feel like you're making a good choice. I don't buy it. I enjoy spending my time and spending my money. That's exactly what...
6 days ago • 3 min read
LAUREN WALLETT SALES SERIES Welcome to your first Sales Series Newsletter 01! I'm so happy you decided to join me. This is the start of our async conversation via email.* We'll discuss how you make alternative sales through storytelling, community, and service. And how you do sales with ease and grace. Today in America we honor laborers for Labor Day. But I don't want you doing labor. I want you to savor this rare and fleeting experience called life. The truth is that hard work doesn't always...
10 days ago • 2 min read
LAUREN WALLETT SALES SERIES Good morning from Edinburgh! Starting in the middle Here's where I'm at: I want to write you a proper newsletter with a theme, consistently. After +10 years of various attempts of building email lists, I know what I dislike: Email Scripts Copywriting Advice Nurture Sequences Sales Funnels They irritate me to read and I get a rash just thinking about sending them. I'm done with emails like that. The unglamorous truth All business is sales. And if you're anything...
about 1 month ago • 1 min read
Announcement #1 I'm thrilled to announce that I made it to the top 10% of applicants and was accepted to the Spring Cohort of Founders Boost for Creatrix Follow along with all things Creatrix on LinkedIn here and on Instagram here. Announcement #2 I am thrilled to be collaborating with the only male whom I listen to: Matthew Silver. He is a huge source of inspiration to me and thousands of people. We are co-hosting The Fool Workshop in NYC, which is a non-profit organization that makes...
5 months ago • 1 min read
Advanced Tech 🤖 for you Question for your next coffee break: If you could have a team of analysts, market researchers, strategists, copywriters, creatives, social media experts, and marketers all working for you around the clock, how much value would they add to your bottom line? They'd follow industry best practices to give you cutting-edge creative solutions that would grow your audience; increase engagement and build your sales pipeline. With all that support, how big would your business...
6 months ago • 1 min read
If you were to write a vision for your dream reality 3 months into the future, what would it include? That's the question I've asked clients for years. I used to think that my dream reality required lots of money because I didn't think I was allowed to indulge myself in purely creative pursuits. I believed that success looked like helping as many people as I could. Giving back. Being of service. Teaching. Mentoring. That's why I built Create Business Academy. I imagined mornings teaching...
6 months ago • 1 min read
The idea of working every day from 9 - 5 is no one's "dream". Neither is working for yourself 5 - 9 which is the reality of doing your own thing (despite what the online coaches will tell you.) Even if you enjoy it and make it playful. And I've written books about just that BUT it's still work... even if it's dressed up in a fun little hat. And it still gets you down because it HAS to make you money or else... Under Capitalism we are all free... to work. And it's just not a vibe. I dream of a...
7 months ago • 1 min read
Happy Choose-Day ;) This week you're invited to: MAGNETIC: Personal Branding 23rd February | 9:00 am – 10.30 am EST time | Zoom | Establish your online presence through visibility and credibility Position yourself as a thought leader in your market to open doors to new opportunities Grow your audience and build a loyal community that supports you Plus get a step-by-step content plan for what to post on social media and create content in real-time with us. We're using cutting-edge SaaS and AI...
7 months ago • 1 min read
Last Call: Happy Friday! Get your tickets with your VIP discount baked in HERE Magnetic: Personal Branding Stand out online and attract your audience. VISIONARY For tomorrow's thought leaders and visionaries. Learn how to monetize your unique perspective and get paid for how you see the world. Looking forward to seeing you soon! ~ Lauren MORE
7 months ago • 1 min read